Brand Depot manages Google Ads and PPC lead generation for service businesses in Kildare and Dublin. The focus is on relevant enquiries, clear landing pages and understanding which leads become worthwhile opportunities.
Define a valuable enquiry before buying clicks
A form submission is not automatically a good lead. We agree the services you want to sell, the customer requirements you can meet and the locations you can serve. That definition guides campaign structure, search terms, page content and how enquiries are reviewed.
Target the area you can serve well
A business covering parts of Dublin and Kildare should not automatically advertise everywhere in both counties. Travel time, project value and capacity can change which enquiries are worthwhile. We review geographic settings and location performance, then refine coverage based on the brief and available results.
Make the landing page do its job
People clicking a service advert need to know whether you solve their problem, what happens next and why they should trust you. We review the offer, supporting evidence, form questions and mobile enquiry experience. Each destination should match the service advertised rather than sending every click to a general homepage.
What campaign management can include
- Keyword and search intent planning.
- Campaign structure, ads and relevant assets.
- Search term reviews and negative keywords.
- Conversion tracking checks for agreed enquiries.
- Landing page recommendations or scoped development.
- Budget reviews and lead quality feedback.
Report on progress through the sales process
Cost per enquiry matters, but it needs context. Where reliable data is available, we also review qualified enquiries, meetings, quotations and sales. You retain primary control of the advertising account. Management fees and advertising spend are separate, with the scope agreed before work starts.
Frequently asked questions
Can you fix an account already spending money?
We can audit the account, conversion setup and enquiry journey, then agree a prioritised improvement plan.
What budget do I need?
The budget depends on services, search demand, competition and commercial value. We assess those factors before recommending a starting level.
How soon will leads arrive?
Campaigns can generate traffic once approved and active, but useful performance assessment requires sufficient data and feedback. Lead volume and quality cannot be guaranteed.
Related services
Discuss your project with Brand Depot
Tell us which services you want more enquiries for and the areas you can realistically cover.
Contact Brand Depot or email darragh@brand-depot.com.